SEO Simply

Search Engine Optimization is made up of FIVE basic strategies. Click on each item below to visit a page outlining basic principles of that technique.

1. Content
2. Structure
3. Linking
4. Metatags
5. Submission

Each of these ingredients are important in one way or another, but many Search Engine Marketing Firms place too much emphasis on too few of these mainstays of SEO, favoring some above others, or worse, they are often in danger of over-emphasis of one technique. Too much attention to some items on this list can lead to BANNING of your site by the search engines.

SEOptimism emphasizes these points in order from one through five with Content ranking first in importance and Submission ranking last in importance. This may seem counterintuitive, but top SEO's have consistently proven that Content-Rich sites with intelligent page architecture leads to quality sites linking to yours. Those inbound links will lead to your site being well regarded and regularly spidered due to Link Popularity.

Submission is now relevant at just four resources - 1) The top three search engines, 2) Yahoo directory, 3) Vertical portals and 4) Industry directories. Due to constantly changing industry alliances and occassional mergers, these resources remain in constant flux. Make certain that your site has the SEOptimism advantage. We know what matters and emphasize those strategies that will gain you a lasting ROI through intelligent and ethical Search Engine Optimization.

Call today to arrange a free consultation at 562-572-9702